Aud.Estefania Flores (OIDOS)
Title: MARZO MES DE LA AUDICIÓN
Primary site: AMR – Colombia Additional site(s): AMR-Ecuador
Description:
Like every year, March is dedicated to celebrating Hearing Month and a campaign was carried out with discounts of 50% off all hearing tests: hearing screenings, audiometry, impedanciometry, speech audiometry, acuphenometry, auditory evoked potentials.
More than 1,000 people were treated this year and were given flyers about ear care.
Interviews were also conducted with CRO radio, in which they talked about the importance of evaluating hearing.
An average of 50 ear cleanings were performed.
Sale of headphones and accessories with a 20% discount.
English Title: March, the month of hearing English Description:
Like every year, March is dedicated to celebrating Hearing Month. A campaign was carried out offering 50% discounts on all hearing tests, including hearing screenings, audiometry, impedanciometry, speech audiometry, acuphenometry, and auditory evoked potentials. This year, over 1,000 people were treated and received flyers about ear care. Interviews were conducted with CRO radio, highlighting the importance of evaluating hearing. On average, 50 ear cleanings were performed. Additionally, headphones and accessories were sold at a 20% discount.
Live event: Yes
Screening: Yes
Traditional media: Yes
Social media: Yes
Met with individual policymakers: No
Participation of policymakers: Yes
Participation of influencers: No
WHO educational or publicity material used: Yes
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