Korean Society of Audiologists

Title: Distribution of World Hearing Day 2024 Posters

Primary site: WPR – Republic of Korea         Additional site(s):

Description:

As Korean Society of Audiologists(KSA) submitted the plan concerning 2024 World Hearing Day Campaign, KSA has promoted World Hearing Day and its poster this time for about one month. However, most remarkably comparing than last year, we, KSA members have publicized WHD promotional materials by making all use of nontraditional way, which is utilizing internet, SNS systems such as Korean popular googling Web site, Naver or famous and influential SNS, Kakaotalk. Some members have blogged about WHD 2024 or educational materials, related with ‘Changing Mindsets about ear problem and hearing loss’ on their own Blog, others have uploaded WHD 2024 posters on their own profile of KakaoTalk or posted them on KakaoTalk Story. In fact, increasing number of people are getting information through the virtual space like internet or SNS, thus we’ve agressively changed our way of advertisement for this time, since this year’s slogan is ‘Changing Mindsets’.

 

Live event: No
Screening: No
Traditional media: No
Social media: Yes
Met with individual policymakers: No
Participation of policymakers: No
Participation of influencers: No

WHO educational or publicity material used: Yes


1. World Hearing Day2024 Poster(Korean Ver)


2. [Changing Mindsets] promotion materials(Korean Ver)


3. Naver Blog Posting


4. KakaoTalk Profile and KakaoTalk Story Posting