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Organization: IFI Foundation
Project title: World Hearing Day 2024
Primary region: SEAR
Country: India
Event Description:
IFI Foundation, a nonprofit org from Odisha, India, has planned a digital media campaign on World Hearing Day 2024, in collaboration with its partner organizations SwasthyaPlus Network (a multilingual digital health media of Southeast Asia) and OdishaLIVE (a popular digital platform). The campaign includes a series of videos on the subject based on the interview of doctors along with number of text stories for creating awareness in the web and social channels. Apart from the news portal www.odisha.live, the campaign platforms include X, Facebook, YouTube, Instagram and Dailyhunt etc. Apart from videos, we shall use messages in the form of text and creative & follow various posts of WHO and share them for a greater outreach. IFI Foundation along with its partners have a reach of over 5M plus views with a follower’s number like 25M across social channels and content aggregation platforms.
Submitter: Rath Nilambar