Organization: AICCV – Asoc. Implantados Cocleares de la Com. Valenciana
Project title: AICCV Semana de la Audición – Hearing Week
Regions: [86] [10] [14] [17] [20] [23] [102]
Outline of the event:
From February 25th, International Cochlear Implant Day, until March 3rd, World Hearing Day, AICCV organizes:
– 5 cities will illuminate in red some of their public buildings. Campaign in Muppies or Scrolling advertising board in Valencia city center. Campaign with posters in 43 public libraries and youth centers
– Students workshops of different ages about Safe Listening in 6 different schools.
– Street stands to provide information and raise awareness and do hearing tests with the HearWHO application in at least 7 towns.
– Campaign with posters and videos in public transport 150.000 views estimated: Valencia: Illumination public building, Stand in front on the town hall & Metro stations during the Hearing week, Public transports (Bus and metro) posters and short advertisement on the BusTV. // Alicante: Public transports (Trolley car) posters and short TVadvertisement. // Castellón: Campaign with posters in the town hall.
Submitter: Laia Zamora