Organization: Earhealthzim
Title: Digital awareness campaign for world hearing day 2026: promoting ear and hearing care for children and communities in zimbabwe
Al title (for format and translation – not permanent:
Digital awareness campaign for World Hearing Day 2026: promoting ear and hearing care for children and communities in Zimbabwe
Description:
Introduction
EarHealth Zim is a Zimbabwean audiologist’s digital platform dedicated to raising awareness on ear and hearing health across all age groups. The platform provides accessible, evidence-based information on hearing health, prevention, early identification, and management of hearing loss. Through the use of social media and community-focused messaging, EarHealth Zim aims to educate, advocate, and promote timely access to ear and hearing care services.
While the platform addresses a wide range of ear and hearing health topics, the March campaign specifically focused on children’s ear and hearing health in line with World Hearing Day 2026.
Summary of activities
The goal of the World Hearing Month 2026 campaign was to raise awareness on children’s ear and hearing health, promote early identification and care, and align with the global theme “From Communities to Classrooms: Hearing Care for All Children.”
A structured content approach was used, with posts developed as a series under the title “Hearing Loss in Children.” Content focused on key areas such as burden, prevalence, signs and impact of untreated childhood hearing loss, and practical strategies for parents as well as teachers to support children. The WHO communication toolkits were adopted and adapted to guide messaging and ensure alignment with global campaign priorities. Posts were designed to be clear and engaging, using short text, bullet points, and relevant visuals, with some content also adapted into SHONA to improve accessibility.
The campaign was implemented across multiple platforms, including TikTok, Instagram, Facebook, and YouTube, with screenshots shared to provide an overview of reach and engagement, and links to the platforms are provided below. Content was also actively disseminated through WhatsApp Channels and X (formerly Twitter) to extend reach within communities.
As part of the campaign, outreach was also conducted through traditional media. Power FM Zimbabwe was engaged to share information about World Hearing Day, and key messages on ear and hearing health were communicated to the station. This information was subsequently aired on radio by the DJ, further extending awareness beyond digital platforms.
The campaign achieved good visibility and engagement, with audiences interacting through likes, shares, comments, and reposts. The use of simple messaging, child-focused visuals, and bilingual content supported broader accessibility and encouraged information sharing.
Exact reach figures were not systematically captured across all platforms during the campaign. However, links to the platforms have been provided below for reference.
Based on a review of these platform analytics, the campaign is estimated to have reached at least 10,000 views across all platforms combined. This figure should be considered an approximate estimate rather than a precise measurement.
Overall, the campaign contributed to raising awareness on children’s ear and hearing health and reinforcing the importance of early identification and care, successfully supporting the objectives of World Hearing Month 2026.
Links to the platforms:
Should any of the provided links be inaccessible, the campaign content can be viewed across social media platforms by searching “EarHealth Zim” on X (formerly Twitter), YouTube, TikTok, Instagram, and Facebook, where the posts have been published and remain accessible.
Follow the EarhealthZim channel on WhatsApp: https://whatsapp.com/channel/0029VbC9e1F30LKJXwHGWf12
https://x.com/earhealth_zw
https://www.tiktok.com/@nyasha_yofav_audiologist?_r=1&_t=ZS-95udhsTckXy
https://www.facebook.com/share/18aeCELzfq/
https://www.facebook.com/share/1BAR8UTt5L/
https://youtube.com/@earhealthzim?si=AAAvlr67QjpEUhGm
Primary site: AFR – Zimbabwe
Region: AFR
General Photos
Translated (SHONA) announcement poster posted.
Instagram and Facebook post with 1145 views
Tik post with a comment on the impact of the campaign
Shona Youtube short,2123views, encourages seeking early help
Types of Engagement:
Live event: No
Screening: No
Traditional media: Yes
Social media: Yes
Special needs populations:
Met with individual policymaker:
Participation of policy makers:
Participation of influencers: Yes
WHO technical tool used: No
WHO educational and social media used: Yes