Federación AICE – AICCV
Semana de la Audición – Hearing Week – AICCV
Primary site: EUR – Spain
Additional site(s):
AICCV has promoted the illumination in red of emblematic monuments throughout the Valencian Community such as the Porta la Mar in Valencia, the Molí Real in Elche or the fountain in the Plaza Mayor in Castellón. Also, together with several city councils, posters have been distributed, the Valencia City Council distributed the poster in some MUPIS in the Town Hall square and in the libraries of the city, and the Onda City Council has also disseminated information about this day. Transport companies in the region have collaborated by broadcasting advertising spots on Valencia city buses, while the Valencia metro and Alicante Tram have disseminated 150 posters in their stations for a month, including a weekend of the city’s celebrations. For several days, information stands were set up in different places and in the most frequented metro stations in Valencia. More than 280,000 people have been reached throughout the Valencian Community
Live event: Yes
Screening: No
Traditional media: Yes
Social media: Yes
Met with individual policymakers: Yes
Participation of policymakers: No
Participation of influencers: No
WHO educational or publicity material used: Yes
