Organization: AICCV – Federación AICE
Project title: Hearing Week
Primary region: EUR
Country: Spain
Event Description:
From February 25th, International Cochlear Implant Day, until March 3rd, World Hearing Day, AICCV organizes:
– 5 cities will illuminate in red some of their public buildings. Campaign in Muppies or Scrolling advertising board in Valencia city center next to the Town Hall.
– Students workshops of different ages about Safe Listening in 5 different schools.
– Street stands to provide information and raise awareness and do hearing tests with the HearWHO application in at least 4 towns.
– Campaign with posters and videos in public transport 150.000 views estimated: Valencia: Illumination public building, Stand in front on the town hall & Metro stations during the Hearing week, Public transports (Bus and metro) posters and short advertisement on the BusTV. // Castellón: Campaign with posters in the town hall. // Alicante: CI user in the local TV network for an interview talking about Hearing Week
Submitter: Laia Zamora