You can click on the project title for details – including the photos.
Organization: Laboratory of Technological Innovation in Health and Speech-Language-Hearing Department, UFRN, Brazil
Region: Brazil
Title: Ear care and hearing for all in radio, TV and social media in the State of Rio Grande do Norte, Brazil
Description: The World Hearing Day 2023 actions aimed to generate awareness through various media outlets, including TV, radio, websites, and social media. Reports and interviews were published on the LAIS/UFRN website and broadcasted on TV Tropical and Radio Cidade, reaching thousands of viewers. Notably, the campaign also made significant strides on social media, particularly Instagram, where posts reached over 4,000 accounts, garnered numerous likes, shares, and comments, and had thousands of plays. This multi-channel approach allowed for comprehensive coverage and engagement with the campaign, highlighting the crucial importance of basic hearing care.
Live Event: No
Hearing Screening: Yes
Social Media: No
Authorities or policymakers: No
Influencers or celebrities: No
Every day is the day to take care of hearing health!. Video
Your ear never stops, don’t rest in care!. Video
World Hearing Day on live TV. Interview
Lifetime Hearing Care on Live Radio. Interview